Small Business Start-Up Idea – Association Management

Association management refers to the handling of administrative functions such as bookkeeping and accounting, or more mundane tasks such as taking minutes at meetings or distributing newsletters. These are repetitive tasks which do not take up large amounts of time so if you are well organised it will be possible to have a number of clients without a negative impact on your quality of work.  

Skills needed: The most important skill you will need is the ability to stay extremely well organised when dealing with multiple clients. In addition, it is important that you are able to communicate well with all your clients. Some basic administration skills would be helpful.  

Business environment and set-up cost:  There is not a lot of potential for international business because you will need to work closely with clients. It is likely that only firms in the local area will be your customer. This is an inexpensive business to set-up as no inventory is needed to begin. The overall start-up cost will range from £500 to £5,000 (650 – 6,500 EUR, 1,000-10,000 AUD/USD).  

Marketing Techniques:  

  • Make sure your website is easy to find by using search engine optimisation (SEO)
  • Participate in the pay-per-click schemes of the popular search engines
  • Use strategic banner advertising to target appropriate businesses in your local area
  • Become actively involved in mailing lists and discussion groups for business in your local area, remembering to include an eye-catching signature linking to your website
  • Use OnlineOffice to set up web-site, blog and online shop to promote your business online

Complimentary business ideas: You could also offer to handle promotional services for your clients such as newsletters. If you can attract advertisers to the newsletter then you will generate extra revenue.  

Notes: To avoid confusion or disputes you will need to have a clear contract with each client detailing the services that you will provide and the timeframe in which they must be completed.  

Online examples & resources:  

For previous SME start-up ideas, look through the archive here  

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