Marketing – Small Business Quote of the Day

A small business quote a day keeps you thinking, inspired and entertained 

“Marketing strategy is a series of integrated actions leading to a sustainable competitive advantage.”

John Sculley (b. 1939) US partner of Sculley Brothers, former president of Pepsi & CEO of Apple Computers, quoted in Business Studies (Ian Marcouse et al.; 2000) 

To find previous Quotes of the Day look here 

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