Small businesses often struggle to make their presence felt. They do not have the gigantic advertising budgets that are at the disposal of big corporations, so they need all the help that they can get. I recently heard from Evelyn at Mediacontact.ie about a very useful training course being offered to small and medium businesses in Ireland that aims to provide them with the tools they need to be successful in their dealings with the media.
The course lasts for a day and participants learn how to communicate messages successfully and effectively to their target audience, whilst also generating the maximum amount of publicity. It also covers all aspects of Irish media and how to use it to the advantage of your small business.
It seems like this information would be very helpful to any SME owner wishing to learn how best to contact the media. You can find out more about Mediacontact’s Public Relations Masterclass and book your place on the course by clicking here.