As a small enterprise, the way you treat your customers is extremely important. You simply cannot afford to annoy them or lose their support.
The best way to show customers how valuable they are to your organisation is to use all the information you have generated about them throughout the duration of your relationship and use it to give them a totally personalised service.
This method of taking your historical customer data and applying it to your customer service strategy today and in the future is known as the the 360° View of Customer Care. Head over to the WinWeb Business Blog to find out how it can be achieved in your enterprise.