Small businesses are increasingly finding new ways to promote their business. A great way of highlighting the benefits of the products and services that your business provides is to film some video of them in action.
It doesn’t have to be perfectly professional or require a large budget – studies have shown that visual proof of what a product can do is far more effective than words.
As today’s infographic demonstrates, video content will increase the amount of time that people spend on your website, encourage people to share information about your product over social media and increase your conversion rates. Surely it’s got to be worth a try for your business too?