Tag Customer Engagement


If you want to stand out in front of your customers then you need to close the loop

Following on from my last post: What you think about your customers and how you serve them will define and drive what you receive from them, here’s another quote that I like to and from a topical source, given the upcoming US presidential elections. You may not know this but Ross Perot, a former US…

Value Propositions

Especially in the current climate, you need to be clear about what value you deliver to your customers? Which of the customers problems are you solving? Which customer need are you satisfying? This requires focus and time to think ABOUT your business and not in your business, that comes later. After all, every sale needs…

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