October 2011
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Month October 2011

Entries 10 Total

Top 5 Offline Marketing Tips for Small Business

Oct 31, ’11 7:00 AM

The weekly top 5 tips post is always full of helpful hints and advice for small, home and micro business owners. 1. Do a little bit of research and identify the local business groups and events that take place in your area. These are great ways to establish connections and network with potential customers or…

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The true cost of trade-marking

Oct 30, ’11 5:04 AM

There’s been some interesting publicity of late about large corporations fiercely protecting their registered trade marks. Simon Cowell is currently embroiled in a potential trade mark infringement with voluntary organisation Rhythmix and that well known company Apple are threatening a small family run coffee shop in Bonn with infringement of their Apple logo All this…

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Are All Politicians Bad Parents?

Oct 29, ’11 5:27 PM

My son came by today and was telling me about what was happening in his life and I must say I’m a very proud parent, like many of us. All the hours, days, weeks, months and years of support have paid off for me and especially my wife. It all got me thinking about business…

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Should I stay or should I go?

Oct 29, ’11 5:04 PM

Conferences, networking events, too-good-to-miss social media training opportunities… Let’s face it, there are plenty of activities to distract us from everyday business life that promise to promote and improve our businesses, to make connections and hopefully secure sales along the way. If like me you live in a rural area then many of the really…

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Entrepreneurs- The New Rockstars?

Oct 27, ’11 5:23 PM

I spend a huge amount of my working life supporting micro firms, many of them start ups. Specifically through my work with Shell LiveWIRE, I look at a huge number of funding applications for our monthly awards- this is a great privilege and gives me an insight to the ‘state of the entrepreneurial nation’! I…

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How Building Better Relationships with Your People and Your Customers Can Deliver Sustainable Growth

Oct 26, ’11 3:29 PM

I was thinking about what to write today and I couldn’t get my mind off something that I had written earlier in the year as a manifesto across at Changethis.com. This is quite a long post and is mostly the same as the manifesto but it’s message is simple and bears repeating, I believe. However,…

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Recession? – New businesses never had it so good!

Oct 25, ’11 1:40 PM

Before I alienate most readers with my first post let me explain: In the 90’s before the internet and emailing were prevalent within the business community most new businesses had buy or rent office/shop premises, have staff available during normal opening hours and be able to afford the normal overheads such as heating, lighting rent,…

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Evolving Signs: Go Digital

Oct 25, ’11 7:00 AM

A business sign can be an extremely helpful asset to a small business, especially if they are in a crowded high street and need to stand out from the rest of the crowd. An eye-catching sign is the best way to immediately increase the amount of foot traffic that your business receives. Business signs are…

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Top 5 Tips for Selecting the Right Small Business Software

Oct 24, ’11 7:00 AM

The weekly top 5 tips post is always full of helpful hints and advice for small, home and micro business owners. 1. Good small business software should allow you to get an accurate picture of your company very quickly without any hassle. Keeping abreast of the status of your business is particularly important in today’s…

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Is SME a Political Term?

Oct 20, ’11 6:37 AM

I can’t help but wonder if “SME” or “SMB” are politically motivated terms to deceive the public? Surely when you talk about businesses you want to find categorizations that make sense? SME however is a term used for over 98% of all businesses, and can range from 1 to hundreds even thousands of people and…

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