February 2012
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Month February 2012

Top 5 Small Business Twitter Tips for Newbies

Top 5 Tips posts are always full of hints and tips for small, home & micro business owners. 1. Try to avoid any Twitter “gaffes” by making false assumptions about the service. Many brands and high profile people have made embarrassing mistakes on Twitter by posting tweets publicly that they didn’t mean to, so learn…

Top 5 Tips for Small Business Facebook Marketing

Top 5 Tips posts are always full of hints and tips for small, home & micro business owners. 1. Small businesses should try to provide relevant local content that their fans might be interested in. You need to understand your audience and what their needs are. 2. Use the statistics that Facebook provide to learn…

Top 5 Tips for Small Business CRM (Customer Relationship Management)

The top 5 tips weekly post is always full of hints and tips for small, home & micro business owners. 1. Talk to everyone who comes in contact with your business. If they purchase from you, find out why. If they don’t want to purchase from you, you should definitely find out why! 2. Try…

Top 5 Tips for Small Business Mumpreneurs

The top 5 tips weekly post is always full of hints and tips for small, home & micro business owners. 1. The stress of juggling business management while bringing up young children can be a major stumbling block for fledgling businesses. If your budget allows it, try to outsource all non-essential functions of the business…

Competitive strategies for small business

The danger of trying to undercut competitors. How can we add value in different areas? This was a question posed on Twitter last week and my immediate response was: “Don’t compromise & undercut competitors, offer something special/better in areas such as customer service, added extras…” My thinking behind this reply was that all too often…

Building Trust With Your Customer

Recently, I read 12 Most Simple Ideas To Build Trust With Me As Your Customer, a post by Andy Hanselman on 12most.com. To read this article in its entirety, do visit 12 Most. It did remind me of something else that I have been thinking about lately: Skepticism is rife and trust is not easily…

A Bias For Action – Vital

Successful Business Ownership Many commentators point to ‘innovation’, ‘nimbleness’ and ‘flexibility’ as advantages entrepreneurs and small business owners have over their BigCo competitors. This is often true but I think more important is a ‘bias for action’. Many entrepreneurs and business owners I admire, including Stefan Topfer, Chair and CEO of WinWeb, have the ability…

Guide to Winning New Clients

Your business will only succeed if you have a healthy client base. In that respect any business, big or small, faces two continuing tasks. Winning new clients and keeping existing clients. Both are as important as each other and together they will ensure the success of any business. In the current economic climate, winning new…

Top 5 Tips for Small Business Videoconferencing

The top 5 tips weekly post is always full of hints and tips for small, home & micro business owners. 1. When preparing for a video call, check your background. Try to broadcast without any distractions or movement in the background as this may affect the quality of the call. 2. It is tempting to…

Busting a few blogging myths for small businesses

When I speak to business owners, whether to a group or one on one, about social media and, particularly, blogging, I often get a sense of unease in the room. A lot of that is to do with people’s fears about writing, being wrong, being creative, having enough time, criticism from others etc etc. This…

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