August 2012
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Day August 1, 2012

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Good is boring.

Aug 1, ’12 5:57 AM

Ever wondered why nobody cares about your business, yet everyone tells you it is a good (or great, etc.) business? Here is why: Good is middle of the road Good is not Remarkable Good is boring Good in not inspiring Good is never remembered Your business needs to be remarkable at something. If you sell…

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