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Day June 17, 2013

Using the Internet to promote your Business

Using the Internet to promote your Business

If being ‘tech savvy’ is not your forte, then it might be wise to start thinking more about ways the internet and digital media can help promote your business, as there is an increasing number of new marketing opportunities out there which are fairly cost efficient – especially if you are willing to be a…

Homing at work

Homing at work

Apparently if your employees are not working from home, you must expect them to be “homing at work”. A staggering 93% of people surveyed are now taking care of personal and family matters during the workday direct from the office. The number of people who are running personal errands during the workday has increased by…

Smart Communications Solutions

Smart Communications Solutions

The development of the internet and its subsequent widespread use has provided us with an incredible leap in technological progress that, so far, remains unparalleled in recent history. Especially communications technology benefited immensely from the World Wide Web, improving not only the speed of communication but also minimising its cost, which in the world of…

The danger of incentivising

The danger of incentivising

Offering a financial incentive is not always the best tactic, as outlined by this post on LinkedIn by Kenneth Sharp. If you are offering to pay someone then this may conflict with their moral obligation to do a particular task. The introduction of a financial reward or penalty has the potential to demoralise a decision.…

The Essential Importance of Packaging When Developing your Product

The Essential Importance of Packaging When Developing your Product

Marketers and advertisers all around will tell you that packaging sells. With high consumerism rates and a plethora of almost identical products on the market, attracting people to what your SME has to offer means having packaging to support it. Along with an appealling product together with attractive packaging, there are other significant factors that…

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