Category Development

Entries 2 Total

We may have got the T shirt but it’s still to be earned.

Mar 28, ’12 7:32 PM

We don’t know what we don’t know I always chuckle to myself when big companies that sponsor awards to start up and existing small business give, as part of the prize, mentoring or advice from a senior executive in their company. Perhaps it is no laughing matter. Firstly, it’s arrogant to assume that starting and…

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Unfair Business Advantages

Sep 17, ’11 11:28 AM

An unfair advantage is when you use products or services to differentiate yourself from your competition in a way which gives your business, offer an unique position in the market place. “ SWOT AnalysisStrengthWeaknessOpportunityThread Micro businesses can often use their price (lower overheads) or their service (personal, fast and decisive) to get ahead of competition,…

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