Tag customer care


Are incentives the missing piece of your customer review picture?

Sep 23, ’13 2:58 PM

Have you considered making a special offer or discounting your prices to try and drive extra sales? If you have, or are considering doing so in the future, let me ask you to pause for a second and consider something….. Imagine you are researching, browsing or shopping for something new. Also, let’s say you are…

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Infographic: Inconvenience

Jul 4, ’13 2:46 PM
Infographic: Inconvenience

Now more than ever, consumers expect to be able to get what they want and they don’t want to have to wait for it. This has even extended to include customer service. If you have ever tried to contact a huge organisation such as Facebook you will know that it is impossible to actually speak…

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Vanish, Facebook and helping yourself by helping your customers

Jun 4, ’13 1:09 PM

There have been reports recently that Facebook’s popularity is waning in the UK, with one report suggesting that “a 9 per cent drop in Facebook usage since April 2012” because users are: “fed up with social marketing promotions” and “nervous their personal info would be handed over to third parties” The report goes on to…

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Infographic: Improving Customer Service

May 16, ’13 7:38 PM
Infographic: Improving Customer Service

This excellent infographic from GetApp has some great ideas for any business wanting to improve their customer service. According to their figures, poor customer service costs $338.5 Billion annually. Providing great customer service is really important because it leads to repeat business and satisfied clients, whereas poor customer service will do just the opposite and…

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How to make customers fall in love with your business

Apr 24, ’13 2:09 PM
How to make customers fall in love with your business

Happy customers are usually the greatest evangelists for your brand. They will quite happily spread the word about how much they love your business and tell everyone exactly why they like it so much, whether it be via social media or speaking to their friends in person. The difficult part is making your customers want…

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Customer Care – The 360° View

Apr 12, ’13 8:06 PM
Customer Care – The 360° View

As a small enterprise, the way you treat your customers is extremely important. You simply cannot afford to annoy them or lose their support. The best way to show customers how valuable they are to your organisation is to use all the information you have generated about them throughout the duration of your relationship and…

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The African way of doing business

Mar 26, ’13 11:28 AM

As a general rule, I detest the over simplification of a continent with over a hundred nations, thousands of ethnic groups, and millions of cultures into a single guild with uniform precepts and perceptions as to how things operate. Yes, there are challenges faced by many states in Africa but they are better itemized as…

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What you think about your customers and how you serve them will define and drive what you receive from them

Aug 27, ’12 11:17 AM

Following on from my previous post (You cannot improve one thing by 1000% but you can improve 1000 little things by 1%), I’d like to share with you another quote: A customer is the most important visitor on our premises, he is not dependent on us. We are dependent on him. He is not an…

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Customer Value?

Aug 3, ’12 7:40 AM

Did this with a client yesterday – thought I would share it here. (Scanner needs cleaning, sorry!). Anything to add?

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Good is boring.

Aug 1, ’12 5:57 AM

Ever wondered why nobody cares about your business, yet everyone tells you it is a good (or great, etc.) business? Here is why: Good is middle of the road Good is not Remarkable Good is boring Good in not inspiring Good is never remembered Your business needs to be remarkable at something. If you sell…

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