Nowadays we expect a lot of things for free on the internet. Whether you want to watch videos on YouTube, send email, access vast global maps, or connect to your friends on social media, providers are expected to offer all of these things for free to their customers. But what you might not realise is…
For the majority of business owners, the way in which Google calculates their algorithm to determine where their business website shows up in searches is a mystical science akin to sorcery. There are in fact approximately 200 signals that Google takes into account. Today’s infographic is an (unofficial) compendium of 200 of the factors that…
Content marketing is a low-cost and effective way of spreading the message about your business online. If you don’t have a budget to promote your small or micro business, it is still possible to attract an audience by providing content that people will want to read and share with friends. Here are our Top 5…
Do you ever wonder how Google makes its money? Well, this infographic has every little detail of the various ways that the search giant generates revenue. Unsurprisingly, it all comes from advertisements, but the numerous ways that they have added services or product acquisitions to their product range in order to serve us with even…
A recent poll by The Washington Post and ABC News found that for the second year running, Google is more liked than both Apple and Facebook. Based on a random survey of 1,007 adults, Google (83% approval) was 11% more popular than Apple (72% approval) and 23% more popular than Facebook (60% approval). These totals…
If, like us at The Small Business Blog, you are a fan of the excellent Google Chrome web browser and also a customer of WinWeb there is a great new way for you to use your CloudApps. Find out how to get the WinWeb Apps for your browser.
(via WinWeb Business Blog)
Initially many people were not convinced by Google Plus, but time has shown that it has become a very valuable social tool. It’s now the second largest social network in the world, having surpassed Twitter in active monthly users at the end of 2012. So with this in mind we felt the time was right…
Have you tried to find yourself lately? Now, that’s not meant to be soul-searching philosophical question. What I mean by the question is, have you considered what your customers are really looking for recently? How would they describe what they are looking for? Does it match with your description of yourself, your business and the…
I was talking with a colleague earlier today and we were discussing blogging, marketing and how to engage with your customers and with more customers. I’m a great believer in blogging being a really powerful marketing tool. (I’ve written about blogging and marketing here before in Inbound marketing – it’s new and it’s hard but…
Facebook the new AOL?
In an excellent article about “What Facebook Really Wants“, Nicholas Thompson of The New Yorker Magazine, writes about how Facebook is trying to create a sub-internet, an all encompassing online world for its users. Nicholas is clearly worried about a future where one organization controls your online life, tells you what to think and read.…
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