One of the reasons this blog began nearly eight years ago was to combat some of the misinformation and half-truths that continually pop up when people are talking about business ownership. Perhaps the most important of these is the misconception that you need to get a loan from the bank or elsewhere in order to…
Converting visitors into paying customers is the primary goal of every ecommerce website, and there are specific strategies online retailers can use to boost conversion rates. If you’re the proprietor of an ecommerce website and you’re frustrated with high bounce rates, low conversion rates and customers abandoning full shopping carts before completing their purchases, you…
